Paid Versus Organic Marketing and How to Decide on a Budget5 min read
12 months ago Martin S. Gonzales
The main variation amongst natural and organic compared to compensated is target alignment. To create have confidence in, an audience and engagement, natural and organic often wins. To get conversions and retention in place, compensated is your ideal wager. They both operate in parallel, and it is up to the team to come to a decision funds and resource break up.
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