Krungthai Panich Insurance coverage Public Company Restricted or KPI announces a new eyesight for 2022, which incorporates building goods and solutions that connect all features of existence with easily obtainable technological innovation. The new eyesight is aimed at incorporating price to Thai society though also getting responsible to the atmosphere. KPI aims to improve immediate premiums by up to 5 billion Baht by way of the O2O (Offline-to-On line) enterprise method, which integrates value from offline to on the internet to get to prospective buyers completely. The corporation is also seeking to broaden the capacity of its brokers and enterprise partners as properly as combine know-how to enhance its do the job system and create a vast variety of coverage products and solutions to meet up with the desires and lifestyles of shoppers in the electronic age.
Additionally, KPI aims to raise its shopper foundation to 5 million by 2027 by applying its 2022 business technique and focusing on offline growth by sales reps, agents, and associates nationwide. The vision also involves adopting on line company designs by integrating know-how into the operational method to enable gross sales reps and agents to control each individual product sales method much more successfully and conveniently. This involves a focus on serving buyers as a result of an on the web system, as well as producing expert services that meet the lifestyle requirements of buyers who benefit convenience, speed, and less complicated entry to the support via smartphone equipment. In addition to technological progress, KPI focuses on acquiring the knowledge and capabilities of individuals in just the organisation to combine the use of technological innovation into the performing method for effectiveness to produce the greatest feasible product sales and customer assistance.
Dr. Pongpanu Damrongsiri, President of Krungthai Panich Insurance policies Public Company Constrained or KPI reported “This calendar year, KPI has planned the functioning system in accordance with the company’s eyesight to cope with rising improvements, specially the non-existence insurance small business, which demands to be able to adapt consistently to switching desires and behaviours of customers. In the meantime, we have been aiding our business associates, profits representatives, and brokers across the nation, making it possible for them to do the job from any place at any time.”
KPI aims to leverage the significance of coverage items in people’s life to be more connected to all aspects of buyer existence. The working idea is as follows:
- Using slicing-edge technological know-how and innovation to produce a functioning program that will allow all shopper groups to quickly accessibility item design and style and solutions
- Adopting an O2O (Offline-to-Online) administration system that focuses on associates, revenue associates, and agents nationwide to be more successful. This combines and provides value for agents by enhancing the method and allowing for for additional productive operations. This contains presenting insurance coverage items, high quality rates, controlling digital insurance policies, and connecting knowledge programs between brokers to make it possible for them to regulate their have facts. By the center of 2022, KPI aims to maximize the amount of agents and brokers by 700.
- Adopting the Personalization style and design principle to generate a new application to provide shoppers online. Clients can deal with their have data and entry solutions and added benefits. In addition, KPI has collaborated with company companions to give a range of add-on companies.
According to the most recent information as of 31 December 2021, KPI, a Thai non-lifetime insurance policy business that has operated enterprise for 69 years and a single of the reliable monetary security insurers, has a total asset of 16.3 billion Baht, an increase of 37.88%. In comparison to 2020, the company’s whole top quality profits improved by 15.44% to 4,540 million Baht.
“KPI recognises the latest modifications that have produced new business opportunities and allowed the coverage enterprise to broaden. We think that adapting our approach to fulfill growing and switching need is an vital factor and a hard path for the organization to consider, particularly in a really aggressive sector where by new systems and traits emerge. For that reason, we have been focusing on innovation and technology to establish effortlessly available products and providers on digital platforms and on the internet gross sales channels, as well as establishing new partnerships to empower corporate business. We also emphasis on conducting company in a way that creates value and is accountable to modern society and the setting in order to accomplish the target of sustainable administration.” Dr. Pongpanu concluded.